CRM Specialist

CRM Specialist

Do you have experience in CRM?
Have you implemented a loyalty program?
Do you excel in an entrepreneurial environment?

MacGregor Black are partnering with a leading fashion brand, on the search for a CRM Specialist, based in Amsterdam. As CRM Specialist, you’ll increase customers’ retention and optimise the new loyalty program.

Key Responsibilities

  • Contribute to increasing retention and churn prevention.
  • Optimize the new loyalty program and work out promotions for different (RFM) segments.
  • Develop the segmentation strategy, which also serves for onsite personalization and email marketing (all with an omnichannel approach).
  • Build dashboards in our CDP BlueConic & answer data questions.
  • Develop marketing automation campaigns for specific target groups in our ESP DeployTeq (Clang).
  • Taking the first steps in data science and prospecting with our partners.
  • Monitoring and reporting on the developments of our members.

What are we looking for?

  • Bachelor’s degree with a focus on Marketing, communication or media.
  • 3 years’ work experience in a CRM specialist, loyalty, marketing automation or similar role.
  • You are familiar with a CDP & ESP.
  • Fluent in Dutch & English.

Please contact Qasim Khan for further information.

Qasim Khan

Qasim Khan

Recruitment Consultant

Phone +44 191 250 8668

Envelope Email

Please contact Qasim Khan today for further information

Let's talk

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