Marketing Manager

Marketing Manager
Do you have experience working within the Nursery or Fashion Industry?
Do you have experience across the full marketing mix?
Have you got a proven track record in growing a brand?

Macgregor Black are partnering with a high growth Nursery brand, on the search for a Marketing Manager, based in South Yorkshire.
As Marketing Manager, you will oversee the UK marketing strategy with support from the European Marketing team. This role will work cross-functionally with sales to support from a trade marketing perspective as well as having a strong element of creativity for all things digital. This is an incredibly exciting role to be on a journey with lots of new product launches and international growth.
Key Responsibilities:

  • Develop a UK social media strategy to drive growth and engagement across all channels, focusing heavily on organic influencer strategies.
  • Measure effectiveness of activities implemented, ensuring ROI is always maintained.
  • Strong analytics in reporting on all channels and social campaigns.
  • Manage all PR activities (write press releases and create/follow up on all PR leads…)
  • Create and drive yearly marketing plan for the business.
  • Partner with UK Sales team to ensure retailers have best in class POS Displays, in line with brand guidelines.
  • Support the execution of UK baby shows from a marketing perspective.
  • Responsibility for the creation and distribution of all outgoing marketing communication.
  • Provide on-going analysis of consumer behaviours to align communication to market needs.
  • Drive brand and product awareness to both end consumer and trade customers.

What are we looking for?

  • 3+ years marketing experience within a branded consumer business, preferably within Baby or Fashion industries  
  • Strong knowledge of social media activities, ideally with a network with micro influencers
  • Experience working in an omnichannel business.
  • Excellent verbal and written communication skills.
  • Confident decision-making skills with an ability to work cross-functionally.
  • Ability to develop a good understanding of the brand and customer.

For more information please contact Emily Robson.

United Kingdom
Emily Robson

Emily Robson

Head of Practice

Phone +44 191 250 8274

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Please contact Emily Robson today for further information

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